Social Media Searches by admissions officers can impact college admissions...
More now than ever, college applicants’ scandalous Facebook postings and tweets are hurting students' chances of getting into their school of choice. Admissions officers who responded to a national survey this fall said the percentage of applications that had been negatively affected by social media searches had nearly tripled, from 12 percent in 2010 to 35 percent in 2011. In 2010, one in five college admissions officials Googled applicants, a percentage that jumped to one in four in 2011. Facebook checks stayed steady at 26 percent in 2011. One in 10 college admissions officers did Google and Facebook searches when Kaplan first began tracking the issue in 2008.